in Events

World Passenger Symposium to focus on Digital Transformation, Data, Personalisation

Posted 29 September 2017 · Add Comment

The International Air Transport Association (IATA) announced that the 2017 World Passenger Symposium (WPS) will focus on how technology, data, customisation and digital transformation will reshape the customer experience of tomorrow.

"Digital transformation is a key strategic driver for our industry. Our customers are telling us what they value through the choices they make: from their preferred digital device to shop for air travel, to what they purchase, to how they check-in, to their onboard service options. The successful airline will use that information to transform themselves and deliver a more personalised experience to passengers. The World Passenger Symposium is a forum to discuss and debate how this transformation can be achieved," said Aleks Popovich, IATA's Senior Vice President, Financial and Distribution Services.

The 7th edition of WPS will take place in Barcelona, 24-26 October. More than 700 high-level delegates from across the travel value chain are expected to attend.

Highlights:

    20-Year Passenger Forecast presented by Brian Pearce, IATA's Chief Economist

    Results of IATA's 2017 Global Passenger Survey

    The IATA Innovation Day will return for a second year

    The CIO Forum will look at the Digital Airline and Open API

    Presentation of the Travel Innovation Awards

    Launch of the NEXTT project on the future passenger experience 

"Air travellers' service expectations may range from no-frills to luxurious—on the same trip. They are becoming more sophisticated travel shoppers and increasingly selective about what they are willing to pay for. Addressing these widely varying requirements requires innovation and data. WPS brings together experts to share research and learnings," said Nick Careen, IATA's Senior Vice President, Airport, Passenger, Cargo and Security.   

Specialised session tracks will cover: Customising the Travel Experience and Tomorrow's Journey; Distribution and Payment including New Distribution Capability (NDC) user experience and ONE Order; Inflight Entertainment and Connectivity; and Baggage Handling and Tracking. 

* required field

Post a comment

Other Stories
Advertisement
Latest News

Flight for sore eyes

It's not rare to spot an MD-10 aircraft in African skies but there is one unique jet, owned by Orbis that is saving the sight of thousands and offering life-changing training in eye care.

Etihad Airways adds new B787 to Casablanca route

Etihad Airways is to operate its flagship Boeing 787 Dreamliner on the Abu Dhabi – Casablanca route, effective 1 May 2018.

Conference plots the future direction for drones

Unmanned air vehicles and their potential uses throughout Africa were put under the microscope at the Drones East Africa Conference in Nairobi. Githae Mwaniki reports.

Air Austral accedes to Air Madagascar's shareholding

Air Austral has completed its accession to Air Madagascar's share capital, reports ch-aviation.

The ATR 72-600 tours West Africa

From December 11 to 14, an ATR 72-600 in the colours of Air Sénégal will embark on a demonstration tour in three West African countries.

EgyptAir on cloud nine with latest 737-800 delivery

EgyptAir has received its ninth and final Boeing 737-800NGs on a lease deal from Dubai Aerospace Enterprise (DAE) and valued at $864 million. All nine were handed over during in the course of the past year.

Aviation Africa SK18418
See us at
Aviation Africa BT18418